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Weingut Strehn

Rosé excellence from Burgenland

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Facts

The Strehn winery is a pioneer in rosé vinification in Austria. Through innovative methods, they have elevated rosé wines to a new level, particularly by producing age-worthy rosés that stand out for their depth and complexity.

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Pia Strehn has sparked a rosé revolution in Burgenland. Together with her brothers Andy and Patrick, she runs the winery in Deutschkreutz with impressive teamwork, focusing squarely on high-quality, characterful rosé wines. Since the fourth generation trio took over the family winery in 2012, they've developed extensive expertise in rosé – and it is now their unique selling point. From the start, the siblings shared a common goal: to craft the best rosé that Burgenland can produce.

What is behind it?

The Strehn family has been engaged in winemaking for four generations. While the vineyards were once just part of a mixed farming operation, mother Monika Strehn shifted entirely to winemaking in the 1980s. In 2012, her three children – Pia, Andy, and Patrick – took over the business and have since jointly managed the 54 hectares of organic vineyards. Early on, the siblings departed from the classic winemaking traditions of Mittelburgenland to focus exclusively on rosé. Thanks to their strong bond and perfect division of labour, the winery has enjoyed unparalleled success in Austria. This success is now gradually extending overseas, earning recognition alongside top rosés from around the world.

Pia Strehn
© Felix Werinos

"Rosé means more to us than just a wine. For us, it is an attitude to life. We want to reinterpret this attitude to life and show different faces of rosé. Rosé is our lucky streak."

Pia Strehn, winery owner

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Strength, discipline, endurance, and precision — the qualities that earned Astrid three black belts in Taekwondo also define her daily work in communications. After many years in journalism, she has key industry contacts on speed dial and knows exactly where our clients’ great stories will find the best home. She effortlessly connects brands with the right media and — whether it’s PR strategy, press relations, or events — Astrid turns ideas into success. In short: media runs in her veins.

Weingut Strehn

The story started with Karl Strehn, who grew wine purely for his own enjoyment. His son Josef expanded the vineyard, and his daughter Monika took it to new heights. Now, the vineyard is run by the fourth generation, Pia, Andy, and Patrick, who have specialised in the production of rosé. Long underestimated in Austria, their dedication has sparked a flavour revolution that has received numerous awards. For these three siblings, rosé isn’t just wine; it's a lifestyle that must be showcased in all its facets.

WEINGUT FAMILIE STREHN
Weinbergweg 1.
7301 Deutschkreutz
Austria
Weingut Strehn

Pia Strehn