Login
Weingut Dorli Muhr

Dedicated to Austria as a Red Wine Nation

Facts

Plot by plot, Dorli Muhr has acquired sites on the Spitzerberg with notably mature Blaufränkisch vines. She transitioned her vineyards to organic and founded a new, extra-gentle vinification method to encourage the finest, most elegant expressions of the Blaufränkisch variety.

Services

  • Strategy+Consulting
  • Public Relations
  • Online Marketing

Situated in the wind-swept corridor between the Alps and the Carpathians, the Spitzerberg is one of the warmest and driest spots in Austria. The dramatic conditions lead to very small yields—yet of incomparable aromatics and striking minerality. The wines of Dorli Muhr are shaped by fine elegance, silky density, and unbelievable length.

Downloads

All press photos
/assets/images/downloads/dorli-muhr/dm_weinflaschen_2_(c)annastoecher.jpg
/assets/images/downloads/dorli-muhr/dm_weinflaschen_5_(c)annastoecher.jpg
/assets/images/downloads/dorli-muhr/dorli_muhr-anna.jpeg
/assets/images/downloads/dorli-muhr/dorli_muhr.jpeg
Dorli Muhr
Owner & Managing Director

She has dined in the finest restaurants, but her heart belongs to simple things in life. Her favorite dish? Sourdough bread with butter, chives, and a pinch of salt. From her father, she learned to recognize what is good, valuable, and pure — a lesson that shaped her deeply. Dorli always thinks big, looks far into the future, connects people, and empowers women. Her guiding principle from 1991, the founding year of the agency, still holds true today: "By communicating about good and valuable people, companies, and products, we contribute to a better world.". That is exactly what our clients appreciate so much about her: the positive energy, the bubbling creativity, and the remarkable expertise from which truly unique solutions emerge.

About Weingut Dorli Muhr

Dorli Muhr, who for three decades has led the internationally renowned agency Wine+Partners, founded her own estate in 2002. The heart of the estate is a 0.17 hectare parcel that her grandmother received as a wedding gift in 1918. Plot by plot, Dorli Muhr has acquired sites on the Spitzerberg with notably mature Blaufränkisch vines. She transitioned her vineyards to organic and founded a new, extra-gentle vinification method to encourage the finest, most elegant expressions of the Blaufränkisch variety. In 2019, the Spitzerberg received its Erste Lage classification by the Österreichische Traditionsweingüter.

Weingut Dorli Muhr
Kirchengasse 24
2472 Prellenkirchen

Weingut Dorli Muhr